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Social media icons fly over city downtown showing people reciprocity connection through social network application platform . Concept for online community and social media marketing strategy .

Social Media’s Distortion of the Real World

Constant exposure to idealized online images impacts our expectations and worldview

How does excessive social media use affect our perceptions of the real world? Writers Mark Miller and Ben White wrote a piece at Aeon on social media through the perspective of “predictive processing,” a term used in neuroscience and cognition. Predictive processing involves the brain’s capacity to predict error, danger, or some future event, and urge us to act accordingly. (That’s my basic, layman’s understanding of it, full disclosure!) White and Miller use temperature as an example, noting how the body may respond to a change of the environment by closing a window or grabbing a blanket to keep warm. Being able to respond appropriately to our surroundings depends on the accuracy of our mental model of the real world. Read More ›

electric-vehicle-of-the-future-using-smart-electric-car-charging-station-at-home-frontal-perspective-stockpack-adobe-stock.jpg
electric vehicle of the future using smart electric car charging station at home frontal perspective

Apple Is Once Again Eyeing the Smart Car Market

Other firms are jumping in or ramping up and, with the fog from the COVID-19 pandemic clearing, we are looking out at a broader array of new vehicle plans

Early in February, rumor had it that Apple is once again eyeing the smart car market, both electric and self-driving. Improved batteries and new environment regulations might make smart cars a promising new business area. According to USA Today, the “iCar” is certain to be an electric vehicle costing over $40,000. The self-driving part is more of a challenge: But a self-driving car could introduce a “longer timeframe” in part due to Apple CEO Tim Cook’s cautious approach to unveiling new products, Ives said. Automakers and tech companies have yet to solve the thorniest challenges associated with autonomous driving. Nathan Bomey, “Is Apple making an electric, self-driving car? If it does, here are 5 things you could see” at USA Read More ›